What is FREYA?
Create new clothing design concepts from fashion images and written instructions.
Upload clothing inspiration images, describe what you want, and FREYA generates original concepts that combine your visual references with your creative direction.
Recommended FREYA Workflow
Move from inspiration toward production.
Use the three-stage workflow to create, document, and prepare an approved clothing concept.
Quick Start
Create your first FREYA design.
Follow these four steps to move from visual references and written direction to a saved design concept.
Upload Inspiration Images
Upload one or more clothing images that represent the style, color, material, silhouette, or design details you want to use as inspiration.
- A jacket or dress silhouette
- A fabric texture or material
- A color palette
- A runway or streetwear reference
- Multiple garments you want to combine
Describe Your Design
Write clear instructions explaining what you want FREYA to create.
Generate Designs
Click Generate Designs. FREYA analyzes your references and instructions, then creates original AI-generated clothing concepts for review.
Review and Save
Compare the generated concepts, save the strongest design, and continue refining it until it is ready for the technical-pack workflow.
Tips for Better Results
Give FREYA clear creative direction.
Be Specific
Describe the garment type, fit, fabric, color, details, and intended occasion.
Use Strong References
Choose clear images that show the exact features you want FREYA to understand.
Explain What Comes From Each Image
State which image provides the shape, color, texture, or construction detail.
Refine One Variable at a Time
For later iterations, change only the details that need improvement.
What Happens Next?
Continue from approved concept to manufacturer-facing package.
FREYA's goal is simple